CLOROX | SPRING QUEENING MEDIA DAY WITH BILLY PORTER

Studio HS worked with Clorox and Billy Porter to kick off Clorox Scentiva’s “Spring Queening” campaign which promoted Spring cleaning as a form of self-care. The team reimagined common living spaces as whimsical moments inspired by the intense fragrance of the Scentiva collection. Attendees were encouraged to take photos in the “Instagrammable” cleaning vignettes, sample products, craft flower crowns and hop in the photo booth for an immersive snapshot moment with Billy uploaded to social.